Safelist advertising is a powerful, effective advertising resource for affiliate marketers. It’s a myth that Safelist Advertising is not effective. There are definetely ways to get better results, and this is what we will teach you in this lesson.
In ths lesson, we introduce you to a more detailed discussion on Safelist Marketing.
Worldprofit owns a number of safelists that allow you to post your opportunities – whatever you are promoting – to a target market of home based business people. It is important that you understand how powerful this advertising strategy is and how you benefit by being a Member at Worldprofit.
What is a Safelist?
A Safelist is a mailing list where Members can email each other. These emails cannot be considered as spam because Member must opt-in to receive the mailings and also have confirmed their email address. A Safelist can be used to advertise a product or service, including business opportunities, affiliate programs, home business products, Clickbank products and so forth. Most Safelists work by allowing Members to earn credits but also offer paid advertising. Basic Membership in a Safelist is usually free.
Benefits of Safelist Advertising
1. Affordable: Cost is ZERO to join most safelists. You can either surf to earn credits for your own advertising, or you can pay a very small cost for a paid subscription. Paid subscriptions allow you to post more often and to more people.
2. Targeted: You reach a targeted audience of other home business folks, affiliate marketers, entrepreneurs and information seekers.
3. Legitimate: Once scoffed at as a cheesy time-wasting practice, Safelists are a legitimate marketing practice and have gained credibility and popularity. Spam laws have limited the number of ways to market a product or service. Safelist Advertising allows marketers to reach consumers easily and legitimately with their permission.
4. Variety: There are various forms of advertising available within Safelist programs. Members have many options for advertising affordably and this can include Text Ads, HTML ads, solo ads, banners, login ads, landing pages, ad rotations etc.
5. Reach: Creating your own in-house mailing list is ideal but does take an enormous amount of time and can be self-limiting to who is on your own list. To reach larger, new audiences, affiliate marketers have discovered the power of being able to post to a large legitimate list of people.
To get better results from your Safelist advertising, here is what you need to know.
Always, always, always promote a LANDING PAGE and NOT your website when using Safelist Advertising. Remember you want to make an eye-popping offer and get an instant result. Your website can’t and won’t do that in most cases.
A Landing Page that will generate results includes:
-some research is now showing that embedding a video in your Landing Page will get better results, the funny thing is the video doesn’t eve have to be professional. In the age of YouTube, people are used to “home-grown” videos.
When posting your ads, don’t rely on just one Safelist. If your funds are limited select 3 – 5 to get started and post as often as you can.
Make sure you an ad tracking software program like the AD TRACKER that Worldprofit includes at no cost to all Members. When you post and ad you can see the click-rate and analyze the effective of your ads. Many Safelists offer this tool for their Members. You can find the AD TRACKER in your Member area, on left menu, select ADVERTISING/TRAFFIC then click on AD TRACKER.
HINT: We have a lesson plan that details Worldprofit’s Ad Tracker Tool, refer to that Lesson for more information on this tool.
Summary: The key to effective Safelist Advertising is two-fold.
1) Get a PAID subscription from a number of reputable Safelists so you can promote to larger audiences and more often. Worldprofit provides you with a list of recommended safelists. You can find this in your Member area, on left menu, select ADVERTISING/TRAFFIC then click on SAFELISTS. Accept that you will get the BEST results from PAID ads. All successful businesses put money back into their business, and you must promote to get results. The good news is that paid ads, and lifetime Memberships are very inexpensive.
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